About Santiago and Chile
Santiago, named after the Biblical figure St. James, is the capital and largest city of Chile. It is also the center of its largest conurbation (a region comprising a number of cities, large towns, and other urban areas that, through population growth and physical expansion, have merged to form one continuous urban and industrially developed area). Santiago is located in the country's central valley, at an elevation of 520 m (1,706 ft) above mean sea level.
Founded in 1541, Santiago has been the capital city of Chile since colonial times. The city has a downtown core of 19th century neoclassical architecture and winding side-streets, dotted by art deco, neo-gothic, and other styles. Santiago's cityscape is shaped by several stand-alone hills and the fast-flowing Mapocho River, lined by parks such as Parque Forestal. Mountains of the Andes chain can be seen from most points in the city. These mountains contribute to a considerable smog problem in the months of June through September. The city outskirts are surrounded by vineyards, and Santiago is within a few hours of both the mountains and the Pacific Ocean.
Santiago's steady economic growth over the past few decades has transformed it into a modern metropolis. The city is now home to growing theater and restaurant scenes, extensive suburban development, dozens of shopping centers, and a rising skyline, including the tallest building in Latin America, the Gran Torre Santiago. It includes several major universities, and has developed a modern transportation infrastructure, including a free flow toll-based, partly underground urban freeway system and the Metro de Santiago, South America's most extensive subway system. Santiago is the cultural, political and financial center of Chile and is home to the regional headquarters of many multinational corporations. The Chilean executive and judicial powers are located in Santiago, but Congress meets in nearby Valparaíso.
Chile is one of the fastest developing countries with a GDP growth of about 5% a year for over a decade. It is placing more emphasis on developing products in renewable and solar energy, and is experiencing increased Chinese investments that are driving new product development.
MBA 656: Product Innovation in Emerging Economies: A Chilean Perspective (3 Credits)
This course will begin with an introduction to the nature of global new product development as well as the innovativeness of countries in general. Students will them move into investigation of the various roles that governments, NGOs, and the legal system play in product innovation. Students will be required to attend three sessions during the Fall 2017 semester to begin their study of Chilean business practices, government policy, and global new product development.
Dr. Serdar Durmusoglu, Departments of Marketing and Business Administration
Cost and Refund Policy
See "Costs" link above for specific cost information and the refund policy for this program.
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